Lead Others · Tool
The Trust Equation
Trust is the sum of credibility, reliability, and intimacy, divided by how self-oriented you appear.
Source
- David Maister, Charles H. Green, Robert M. Galford/The Trusted Advisor (2000)
The Equation
Four variables determine trust
T =
C
Credibility
+
R
Reliability
+
I
Intimacy
S
Self-Orientation
Self-Assessment
Rate yourself in this relationship
Pick the relationship you have in mind. Score each dimension from 1 to 10.
Credibility
Credibility
5
Reliability
Reliability
5
Intimacy
Intimacy
5
Self-Orientation
Self-Orientation
5
Your Trust Score
3/10
Where to invest
Credibility is your lowest numerator. A single point of credibility moves your score more than another point of the others. Consider where you might invest one unit of focused attention this week.
Work Together
Want to work through this with your team, live? Talk to Colin.
